CINEMA RECHAUSSEE SAVIGNAC POSTER

This very fun poster by celebrated French poster artist Raymond Savignac advertises a 1977 exhibition at the Cannes Festival titled Les Gendarmes au Cinema (Policemen in the Movies). The poster shows two gendarmes who are handcuffed to each other in a comical scene.

Savignac (1907 - 2002) was born in Paris and lived in France his entire life.  Regarded  as one of the great poster artists of the modern era, he was artistically self-taught.  After starting his career working under the artist Cassandre, Savignac went on to develop a unique style. His flat figures and lighthearted, sometimes silly images were both charming and fresh, a perfect combination as advertising evolved to appeal to the masses. Critical of ads that lacked humor, he often made gentle fun of the products he was being paid to promote.

This amusing poster is quintessential Savignac.  If you have a small wall area in need of a spark of humor and color, consider this gem.